Only 29% of companies believe that analyze this information can be a competitive advantage. Social networks not only represent a content distribution channel or direct [more…]
As marketing becomes popular influencers, the challenges are increasing and things are becoming more difficult. The “influencers marketing” is increasingly fashionable. Brands have understood that in [more…]
It has 305 million active users, making it one of the five most popular social platforms in the world. Twitter live undoubtedly turbulent times. A binds [more…]
The masterstroke Coca-Cola is that makes the consumer never abandon the brand and that his memory is always present. How to accustom consumers to the [more…]
The multiscreening, using more than one screen, is so popular in some markets to answer the question of who dominates the entertainment in the lounge [more…]
A few years ago, journalists were invited to press conferences in which he explained what the big data was and are trying to convince the [more…]
Abuse intrusive advertising is throwing the Internet into the arms of the ad blockers. The online advertising industry has tried to combat banner blindness (which [more…]
If you’re just jumping into the Minecraft craze, welcome to your new obsession. Though it may look very basic and boring at first, this game [more…]
Is the purpose of paid search? Since the announcement that display advertising to search eclipse during 2016, there have been many doomsayers have predicted the death [more…]
The gamification is the process of implementing a game mechanics non-play context, with the aim of achieving greater engagement with the user. Marketing is a [more…]
