98% of brands invest in technology that would help them improve their content measurement problems. The boom of big data has shown the importance that information has for brands and has made these have begun to obsess with the issue
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Companies are not investing in implementing a true mobile experience
Since the explosion of mobile, some years ago, companies have very clear the importance of this channel. And the Smartphone not only accompanies users 24 hours a day, but is also a favorite device Internet connection 9 out of 10 consumers,
Television is no longer the center of entertainment
The multiscreening, using more than one screen, is so popular in some markets to answer the question of who dominates the entertainment in the lounge of the home is increasingly difficult. For years, consumers sat watching television. Family sat together and
Where businesses fail when it comes to big data?
A few years ago, journalists were invited to press conferences in which he explained what the big data was and are trying to convince the potential of what they had before. Companies introduced to the mysterious big data and tried to convince them
The gamification market will grow by 48% over the next three years
The gamification is the process of implementing a game mechanics non-play context, with the aim of achieving greater engagement with the user. Marketing is a sector that is already exploring its potential, entering contests, rewards and badges to make consumers
Canonical will present at least one convergent with Ubuntu bq tablet at MWC 2016
Canonical years ago he talked about his ambitious converged platform where the mobile could become a desktop PC. Although the initial objective was to launch this development as part of Ubuntu 14.04, the proposal has taken longer than expected, but now we could
This helmet is deformed to protect the brains of football players
For several years, the NFL has faced accusations from retired players who say the league has not made to prevent players suffer brain damage . This has led to a vigorous debate accusing the NFL of hiding information and cases of players who
Amazon Echo now you read Kindle books
The Amazon Echo, the unique Amazon speakers that integrate its voice assistant Alexa have received an interesting update: now these devices will be able to read your books you buy for the Kindle electronic book reader.
HoloLens will reach 5.5 hours of autonomy, working to improve the field of vision
The future that he’s up to Microsoft to HoloLens looks spectacular, while the majority stake to 100% by virtual reality, they think they have to play with a couple of realities, virtual above, and increased, a whole town itself. There is much to be done
Dual SIM phones, why they have become the best solution for the company
Companies that adopted many years using the mobile phone as one of the tools used by employees in mobility ago. At the same time these same workers have their own phones, sometimes better than those provided by the company. It is in