The growth of social networks is presented as an opportunity for companies to increase their customer base, however, a problem that can face those who want to succeed in the media is the oversaturation of information to which they are exposed all users those means.
Certainly, customers are there, but the question is how can you make to take into account a company? There are some ways, which we present below:
1. Partner with other companies
Most companies have contacts with other institutions. In the social field can take advantage of these relationships to create synergies and enhance mutual exposure.
For example, you can establish collaborative agreements to support an event, a contest or simply share the contents of each that way brands will benefit from additional exposure.
This cross marketing is not new; we see campaigns that product or event tickets are offered to purchase an item. Customers like to be offered something extra from time to time, so why not use it to improve positioning networks.