email marketing strategy

How to build lists for an effective email marketing strategy

Building an effective digital marketing strategy means evaluating numerous possibilities trying to find solutions that are consistent with the objectives. It is necessary to be constantly updated on the increasingly rapid evolution of the tools, with small big news now on the agenda. In this dynamic and compelling context there are pillars on which digital marketing continues to stand despite the various “zero point” upgrades of the web. It is about those certainties present from the beginning that over time do not lose strokes and enjoy a health that improves punctually. We are talking about e-mail and its constant importance in the development of a successful digital strategy.

Email Marketing

5 ideas to integrate options with Email Marketing

No doubt of the importance of combining different online techniques to enhance the results of your actions, increase leads and gain more traffic. In this article, I’ll tell you how an unbeatable duo made up of works Email Campaigns and Pinterest. Take note!

Before delving into how the integration of these powers work, I would like to review some key benefits of each. On the one hand, we have the Email Marketing with an undeniable potential when customer loyalty and reach new contacts saving time and money.

On the other hand, Pinterest is presented as a unique way to promote products and therefore increase sales. As if that were not enough, is the social network that grew most in 2015. Interesting, do not you think?

Now, you understand why it is so important to your business unify Email Marketing with Pinterest to capture and multiply the benefits of both. Then I’ll give you some tips so you can make the most of this combination of powers.

Responsive design

Responsive design, key to the success of email marketing via mobile

Increase engagement is essential now that half the emails and open via smartphones and tablets.

Email marketing is one of the channels most used by brands to boost your business, and even if many suggest that this channel could happen very soon fashion, the truth is that more and more email accounts and consumers continue to use them to daily.

Yes, how to access mail, for many, has changed. If before entering via computer, now access their emails directly from the smartphone, which is an advantage for email marketing, as many users receive notifications whenever you get a new mail, and access to them is much more right now.